American Samizdat

Thursday, May 02, 2002. *
Nike Loses Greenwashing Suit
The company had claimed that its public relations campaign in which it said it did not run sweatshops could not be challenged under false-advertising laws because it was protected as non-commercial speech by the First Amendment. The California Supreme Court didn't agree, and now a lawsuit against the company can move forward. Considering the evidence that the statements they made were false, this looks like a major blow to greenwashing campaigns across the board.
posted by brooke at 4:15 PM
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